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Tebow ad: Why the hype?

by Jeanne Monahan
February 8, 2010

In the wake of the controversy surrounding the Tebow’s pro-life commercial during the Superbowl, I have to admit that my immediate reaction when it finally aired was: Really? What was all the hype about?

Let me be clear that I was very impressed by the Tebow ad. Rather, my reaction was in response to the numerous op-eds written about this short little spot in addition to the major campaign waged by pro-abortion groups against CBS and the Tebows over the last few weeks. Perhaps the most humorous (and disturbing) comment about the Tebow commercial yet is Terry O’Neill of NOW accusing the Tebows and CBS of promoting violence against women. “I am blown away at the celebration of the violence against women in it,” she said. I think CBS should be ashamed of itself.”

Why the hype?

I thought the Tebow commercial was beautiful, simple and understated. It was attractive in its simplicity and deep message. It definitely was not aggressive, ugly or manipulative:

Perhaps the greatest threat against abortion-rights has nothing to do with people like Pam Tebow or Focus on the Family, but is simply the message itself: truth. Truth is inherently attractive and has no need for sensationalizing

On that, in response to Terry O’Neill’s comment about the ad promoting violence against women, I might suggest that she would consider watching a little unborn girl undergo the “medical procedure” that abortion is. Indeed, in doing so she will witness firsthand the reality that abortion is one of the most heinous acts of violence that could ever occur to a little girl (or little boy).


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Comments

By: Shawn | February 8, 2010 at 4:31 pm

While I appreciate and agree with the message, the money it cost to air this commercial could have been put to much better use, namely in Haiti. Why Christians still spend this kind of money while hunger and famine still exist is beyond me.

By: Christina | February 8, 2010 at 9:08 pm

You see, Pam Tebow is supposed to stick to traditional gender roles. Only the FATHER is allowed to roughhouse with the kids! Mom is supposed to bake the cupcakes and wave pom-poms! That’s the feminist way! Just like it’s the feminist way for women to not worry their pretty little heads when their doctors push unwanted, unnecessary abortions. The woman’s not supposed to question the nice doctor! She’s supposed to just do as she’s told, submit to the nice doctor in a docile, feminine manner. It’s the feminist way!

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